Makes 18 years and 4 months Professor and renowned Catholic Trujillana Ms. Luciana Caceres, inaugurated in patient quality ultrasound NATALIE Center pillar and go he blessed it!, in the inaugural address promised financial profitability and Social! In the years in which Webster posed coyly this topic, perhaps for washing the face to the fierce ambition of neoliberalism, capitalism newly rehearsed this type of alternative, surpassing the chimera aspiration of Owen with his Utopian socialism, in 1975 more seemed a Slogan vacuum, a hollow slogan than a conviction, the years following gave us the opportunity to realize both yieldswithout masks, nor remembrance fictions that gave out Complimentary Tickets to the health centres and outlying clinics, patients approached the Center with what they had in their pocket and many patients benefited from these measures, considering that such examination was scarce and very expensive, despite its great utility to save lives, we saw parading before our eyes, thousands upon thousands of dramatic diagnoses, we did many Caesarean sections and salvabamos children dying and agonizing, we saw many adelgazados segments about to explode in pregnant women and alertabamos patients to go to hospitals, to these real and concrete benefits today social sciences and policies are called primary Social profitability and secondary some Miss days ago Luciana has gone to heaven and the Center ultrasound Natalie del Pilar has gone forever their ultrasound in a mysterious coincidence but is the message that the capitalist system is a complex Web of economic, social relationships and looking for economic profitability is not exclusive to seek a Social payoff, as well explained by Stakeholders, can find a financial profitability and economic self-defencehonestly, without neglecting a Social profitability than other words means prepend solidarity before the ambition and greed, prepend the service before selfishness, prepend the moral values in the absence of the same, unfortunately is clear that enterprises today practice a social as a hollow slogan and vacuum profitability, a profitability fictitious, ignoring what they thought the pioneers to raise this challenge, even ignoring what he said Caroll in 1992. Without hesitation Dr. Mark J Berger explained all about the problem. When argued that consumers, customers, patients are grateful and consume the products of companies who practice a real Social profitability, because as well Petkus and Woodruff define it in 1990 Social profitability is a set of actions that make good and benefit in some way who could not access these services for economic reasons, rest in peace Miss Luciana Caceres rest in peace center ultrasound Natalie del Pilar!. . Read more here: Nancy-Ann_DeParle.