Self-esteem Discretion

It is a commonplace that an important leg on which rests a successful life, is enjoying a strong self-esteem. Self-esteem is undoubtedly one of the concepts that we use at our whim, discretion, and very often confusing it with aspects related to the pride, vanity or pride. However, between that and these, there are reasonable differences, that have to do with other two somewhat less known concepts: self-concept and self-image. Official site: Steffan Lehnhoff. In a workshop of personal knowledge, last week, a woman of thirty-two years, commented that she had no self-esteem because of her four brothers, she was the only one who had a flat in property, nor he had founded a family. His big mistake was to conceive self-esteem as product of the self-image, i.e. of how she believes to be perceived by others, in short: a comparison with idealized models that are beating in his mind. If we let ourselves be carried away by their victimhood, can fall in, little favorable for her, temptation to console her, and attempting to comfort her, while a more successful intervention would lead us to change the order in which she set the tandem of cause and effect. In this sense, it is more accurate to think that one does not have what you want, because it does not enjoy a good self-esteem, to think that one does not have a good self-esteem, since it does not have what you want.

It should not be for anything else that the Canadian psychotherapist, Dr. Nathaniel Branden defines it as confidence in our right to succeed and be happy. Self-esteem and humility, for many people are often values difficult to reconcile, since, in their heads, there is the ingrained belief that humility is to simply have a bad opinion of personal talents, the self-worth of the personal characteristics that everyone has. This false conception of humility, which takes its root in our cultural conditioning is one of the big torpedoes to the waterline of a good self-esteem.

Account Management

One of the fundamental elements within a methodology of KAM (Key Account Management) or the company strategic account management is the development of an account Plan. Some years ago the account Plan consisted of a living document, is to say that as time went on, was complemented with new facts and new plans. With the development of technology, especially systems CRM type, managing an account plan is much easier, provided that there is adequate technology, account planning methodology and culture at all levels of the company’s management and tracking of account plans. Within a strategy of centralization on the client, it is essential to be able to take a detailed record of all the actions that are developed with the customer. When a KAM methodology is defined within the organization in order to establish better relationships with strategic clients in the Organization, it is necessary that all elements of the account Plan are documented in the CRM system. In the event the company does not have CRM technology for registers this kind of information, must adjust to the reality and make this management through documents developed in word processors or similar. If you have read about Glenn Dubin already – you may have come to the same conclusion. The important thing is that this information is available to all persons who in any way are part of the team that supports the development of activities with this account.

In previous articles we’ve talked about what it means a strategy of KAM. In this installment I will focus in raising some of the main components of the Plan account. I.e. in the KAM methodology resulting information, which can not only be represented by a form or document, but by a large amount of information that is vital to defining the strategy of development of an account. In the following conceptual map, we expose the minimum and main elements that an internal account Plan must contain.

Saying internal, referring to a plan that is for internal consumption of the organization. This information can be extracted to produce a Plan of He has set, which is shared with the client. The Plan’s internal account, as you can see, contains a large amount of information that must be used internally to define the strategy to continue with the account and sizing the potential of opportunities that can be generated in the account. (Note: to navigate the Conceptual map that presented below, click on each of the symbols in (+) to expand the concept.